Even though we are headquartered in the heart of Silicon Valley, we are making our first trip east to exhibit at ad:tech New York 2009, with very good reason. The nightlife? The food? The fashion? While New York certainly has a lot to offer–the three months I lived there, I think I slept for about 2 hours total–it is also one of the epicenters of advertising activity. Sure, Madison Avenue is renowned. However, in this digital media age, there are tons of interactive agencies successfully helping advertisers get online and leverage search engine marketing to attract and acquire customers.

So, what could be a better location to launch our agency offering, the Yield Web Marketing Suite for Agencies. We’ve been working on this product for over a year, ensuring that it not only allows our agency customers to easily manage paid search campaigns on behalf of their clients, it allows them to also expand their services to include search engine optimization (SEO) and landing page optimization (LPO). And, all these capabilities are integrated into one easy-to-use system, reducing training costs and improving the effectiveness of agency staffers. This new offering leverages many of the capabilities of our charter product, but it also includes an integrated client dashboard, agency reporting, automated client on-boarding, agency co-branding and a number of other features.

We architected this product in response to great feedback from our agency clients and built an offering that more closely meets their specific needs. They asked for a solution that allowed them to serve more clients with more capabilities while generating better results. We definitely delivered. For agencies interested in learning more, either drop by our ad:tech booth (#1515) or send us an email at sales@yieldsoftware.com and we’d be happy to give you a personalized demonstration.

As we were hearing great input from our agency customers, many of our business customers commented that they find the Yield Web Marketing Suite valuable, but have zero bandwidth to even get started. As a result, we are simultaneously announcing the launch of a series of service offerings to enable businesses to get a one-time JumpStart to begin taking advantage of the automated capabilities of our product; or leverage our Managed Services Experts for ongoing management of campaigns set up on the Yield Web Marketing Suite.

So, whether you’re an agency or a business, looking for a self-service application or a consultative partner, we have just the right solution for you. Check out the Yield Web Marketing Suite and Yield Web Marketing Suite for Agencies today!